Usage Data Management & Monetization

The Future of Usage Data Management and Monetization

In this short interview with MGI Research at Monetize 13, Ryan Susanna of LogiSense discusses how enterprise monetization is evolving as organizations transition from traditional product-based business models to usage-based services.

Ryan explores the growing importance of usage data management, the potential shift toward outcome-based pricing, and why data mediation will play a critical role in helping enterprises turn consumption data into revenue.

Key Topics Covered

• Usage-based monetization: Why organizations are increasingly aligning customer charges with actual consumption.
• Outcome-based pricing: How pricing models could evolve to reflect measurable business outcomes rather than usage alone.
• Data mediation: The importance of ingesting, enriching, analyzing, and pricing high volumes of usage events.
• Enterprise agility: Why flexible, codeless monetization solutions matter as business models and customer expectations evolve.

Watch the interview to hear Ryan's perspective on where the usage economy is heading and the capabilities enterprises will need to support the next generation of monetization models.