The pace of innovation in AI and agent driven capabilities has created an entirely new operating reality for software companies. Features are shipped faster than organizations can operationalize them, customer expectations evolve overnight, and the pressure to monetize emerging capabilities grows...
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Artificial intelligence is rapidly changing how software is built, delivered, consumed, and monetized. But while much of the industry conversation has focused on AI capabilities, copilots, and productivity gains, a far less discussed issue is beginning to emerge behind the scenes: AI is...
Annual Recurring Revenue has long been the North Star for SaaS valuation and financial discipline. Yet as business models evolve with usage based pricing, consumption billing, managed services, and AI powered products, many companies treat ARR loosely, and in some cases incorrectly. Ben Murray’s...
Agentic AI is being positioned as the next major efficiency lever for telecom operators. Autonomous agents that can troubleshoot network issues, optimize routing, resolve billing disputes, upsell intelligently, or even orchestrate service provisioning promise a step change in operational...
The acceleration of AI has rewritten many of the assumptions that once guided SaaS growth. Product categories are shifting, cost structures are no longer predictable, and customer expectations have risen sharply. In this environment, founders and GTM leaders must navigate a landscape where...
Pricing expert Mark Stiving delivered a clear reminder at the Usage Economy Summit 2025 that revenue growth in subscription businesses is not accidental. It is the result of disciplined choices about value, segmentation, packaging, and pricing metrics. For companies operating in recurring revenue...
Pricing is more than a commercial tactic. It’s a defining element of customer experience and long term loyalty. In a recent discussion with Bobby Cooper, Founder and CEO of Retention Intelligence, we examined how pricing models shape customer perception, renewal outcomes, and overall satisfaction.
At this year’s Usage Economy Summit, Adam Howatson, CEO, LogiSense, opened the day with a direct message about the world we’re navigating. The long period of global stability that defined the last century has given way to a landscape shaped by volatility. Supply chain swings, financial uncertainty,...
Many SaaS companies are feeling the pressure to modernize their pricing models. With AI capabilities expanding, usage-based pricing gaining traction, and customers demanding more value, existing strategies often fall short. The challenge goes beyond choosing between subscriptions or consumption...
As artificial intelligence becomes deeply embedded across industries, one question has become central to its commercial success: how should AI solutions be priced? Whether you’re building AI tools, purchasing them for your business, or reevaluating your go-to-market model, it’s crucial to...
