Pricing expert Mark Stiving delivered a clear reminder at the Usage Economy Summit 2025 that revenue growth in subscription businesses is not accidental. It is the result of disciplined choices about value, segmentation, packaging, and pricing metrics. For companies operating in recurring revenue...
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Ryan Susanna
Monetization aficionado exploring the more advanced pricing models for the Enterprise
The global technology landscape is shifting from a mature SaaS economy to a fast-evolving AI economy defined by unprecedented capital investment, rising compute demands, and a rapidly expanding class of intelligent agents. Dr. Ali Arsanjani’s presentation at the Usage Economy Summit captured the...
Enterprise IT teams are under pressure. Revenue models are becoming more dynamic, pricing is moving from fixed to flexible, and customers expect transparency and precision in every interaction. While many companies have migrated their ERP systems to the cloud, too often this shift is approached...
The global telecom landscape is evolving at a rapid pace. Operators are expanding beyond traditional voice and data into dynamic services like IoT, 5G, and private networks—requiring billing systems that are agile, scalable, and highly accurate. As complexity grows, many telecom companies are...
In the ever-evolving landscape of artificial intelligence (AI), pricing strategies are shifting to reflect the transformative nature of these solutions. Among the many innovations shaping the market, one trend stands out: the growing adoption of usage-based and outcome-driven pricing models by...
Pricing and billing have evolved from operational necessities to key strategic levers for growth in SaaS organizations. The latest Pricing & Billing Benchmark Report 2025 uncovers how companies are evolving their pricing strategies to drive growth, enhance customer relationships, and stay ahead of...
As AI agents evolve to handle complex workflows and automate critical tasks, businesses have an unprecedented opportunity to monetize these transformative technologies. However, unlocking the full value of AI agents requires more than innovative product development—it demands a strategic and...
The SaaS industry has evolved far beyond simple monthly subscriptions. Today's software companies monetize everything from user seats and API calls to AI services, transactions, connected devices, and real-time usage. Many businesses now operate with hybrid pricing models that combine subscriptions...
For today's SaaS companies, billing is no longer just a back-office function. It has become a strategic capability that influences revenue growth, customer experience, product innovation, and operational efficiency. As software businesses adopt subscription, usage-based, and hybrid pricing models,...
Recurring payments have transformed the way businesses generate revenue. Instead of relying on one-time purchases, organizations across SaaS, telecommunications, IoT, media, and digital services increasingly depend on recurring billing to create predictable cash flow and strengthen customer...