The pace of change across the technology and SaaS landscape continues to accelerate. New products emerge quickly, AI transforms workflows, and buying behavior shifts toward digital-first experiences. Yet despite this evolution, Sangram Vajre argues that the single biggest determinant of success in...
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Ali Naqvi
Ali Naqvi is a Product Marketing Manager at LogiSense, where he focuses on monetization strategy, usage-based business models, and the evolving economics of SaaS, telecom, and AI-driven services. With over a decade of experience in B2B marketing and demand generation, Ali writes about the intersection of pricing innovation, quote-to-cash transformation, and monetization infrastructure. His work explores how organizations can adapt their commercial operations to support hybrid pricing models, AI consumption, and the growing complexity of modern digital services.
The telecom industry enters 2026 at a critical inflection point. Network transformation continues at pace, yet the pressure on margins, return on capital, and relevance in the enterprise digital economy has never been higher. According to GSMA Intelligence, the coming year will be defined not by...
Pricing is more than a commercial tactic. It’s a defining element of customer experience and long term loyalty. In a recent discussion with Bobby Cooper, Founder and CEO of Retention Intelligence, we examined how pricing models shape customer perception, renewal outcomes, and overall satisfaction.
At this year’s Usage Economy Summit, Adam Howatson, CEO, LogiSense, opened the day with a direct message about the world we’re navigating. The long period of global stability that defined the last century has given way to a landscape shaped by volatility. Supply chain swings, financial uncertainty,...
The Usage Economy Summit 2025, hosted in San Francisco, brought together global thought leaders, executives, and investors to explore how pricing, monetization, and AI are transforming modern business models. From startup founders to enterprise leaders, every session reflected one core truth — ...
Many SaaS companies are feeling the pressure to modernize their pricing models. With AI capabilities expanding, usage-based pricing gaining traction, and customers demanding more value, existing strategies often fall short. The challenge goes beyond choosing between subscriptions or consumption...
As artificial intelligence becomes deeply embedded across industries, one question has become central to its commercial success: how should AI solutions be priced? Whether you’re building AI tools, purchasing them for your business, or reevaluating your go-to-market model, it’s crucial to...
For years, subscription pricing has been the default business model for SaaS companies and digital service providers. It brought predictable recurring revenue, simplified purchasing, and helped businesses scale quickly. But customer expectations have changed. Today's buyers expect pricing that...